A post criticising [brand] for [issue] is going viral: [summary]. Help me respond: assess whether the criticism is fair, draft a public reply, a longer statement if needed, internal next steps, and what not to do.
Results for “crisis”
4 prompts
Create a crisis communication plan for [company]. Include likely crisis scenarios, a crisis team with roles, first-hour checklist, holding statements, channels to update, internal communication, media handling and post-crisis review.
Crisis communication plan
Prepares your business to respond fast when things go wrong.
Create a social media crisis response checklist for [brand] in [industry]. Include how to assess severity, who to involve, a holding statement template, what to pause (scheduled posts, ads), how to respond to comments and DMs, when to apologize and how to follow up publicly.
Social media crisis checklist
A step-by-step plan for handling a negative viral moment.
You are a communications advisor. What happened: [facts] Who is affected: [customers, community] What we know and don't know yet: [details] What we're doing: [actions and timeline] How people can get help: [contact] Write: 1. A public post (under 150 words) that acknowledges, takes responsibility where appropriate, ex…
Calm crisis response post
Respond publicly to a mistake, outage or complaint with a clear, accountable and calm post.