Content marketing works when you consistently publish useful content for a specific audience. AI makes consistency easier, but strategy still comes from you.
1. Define the audience and goal
Ask AI to help you write a one-page content strategy: who you serve, their top questions, what you want them to do, and the topics where you have real expertise.
2. Find topics
Combine keyword research tools with AI. Ask for questions your audience asks at each stage (awareness, consideration, decision) and cluster them into topic groups.
3. Plan the calendar
Create a monthly calendar mixing pillar articles, quick tips, case studies and opinion pieces.
4. Draft with your expertise
Give AI your outline, opinions, examples and data. Ask it to draft, then edit heavily. Original insight is what makes content rank and get shared.
5. Repurpose
Turn each article into social posts, a newsletter section, a short video script and a carousel.
6. Measure and improve
Paste performance data and ask AI which topics and formats perform best, and what to update.
See more in our Marketing & SEO prompts.